About SOV

Marketing for brands where people come together.

The SOV team on set

Who we are

SOV Agency is a creative and performance marketing agency in Amsterdam. We run the marketing for brands where people come together: restaurants, bars, clubs, venues and schools.

We do that as one system: strategy, content, social, ads and search, with one team and one plan. The content is made by our own team, on location and video first.

We work with a small group of brands at a time, for years rather than campaigns. We take the lead, we're in touch every day, and we say it when something should change.

In short: we grow brands with work people watch, and every month we show that it works.

Based in
Amsterdam

Our office is at The Curve.

Founded
2022

Our first client is still with us.

Working with
Restaurants, bars, clubs, venues, schools

Brands where people come together.

What we stand for

What you can hold us to.

Proof over promises.

If we can't show it, we don't say it. Every number is counted and rounded down, and we report what didn't work too.

Work that stands out.

Content people stop scrolling for, in formats that are recognizably yours. Your brand stays yours.

Partnerships, not projects.

We work with a small group of brands, for years. We only start with a brand we'd still want to work for three years from now. We take the lead, and we tell you when something should change, even outside our scope.

Short lines, fast pace.

A person on the other end, not a ticket system. If it can be done today, it's done today. If not, you hear today when it will be.

Always a step ahead.

Strategy first, systems that make quality repeatable, and AI as a tool for research and speed. A person does the final edit on everything that goes out.

The team

The people behind the work.

A young team that lives on the platforms it makes content for. Strategy, content and social are done by our own team in Amsterdam. We shoot where it happens: in the club, in the kitchen, in the classroom.

Founder, Chief Growth Officer

Haro Kurvink

Your first call. Strategy, budgets and the monthly review.

Says what he thinks, then shows you the numbers.

Founder, Creative Director

Jacey van Aarle

Leads the creative team: the formats, the shoots and the edits that make your brand recognizable.

Tells you what will work on the platform, and why.

Social media managers and content creators

The team

The people who plan, shoot, edit and post the work every week. One of them is your daily contact.

On set with SOV

Our home base

Amsterdam, The Curve.

SOV Agency office at The Curve, Tt Vasumweg 58B, Amsterdam

Tt Vasumweg 58B, 1033 SC Amsterdam

Come by for a coffee and we'll show you what we would do for your brand.

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