Hospitality, client since 2026
Otemba
Otemba serves ramen, gyoza and cocktails on the Kinkerstraat and the Van Woustraat, and calls itself untamable. Since April 2026 we run its social, content, creators and ads. We set up tracking first, so every result can be counted.
About the client
Otemba is a Japanese ramen and gyoza concept in Amsterdam with locations on Kinkerstraat and Van Woustraat. The brand combines ramen, gyoza, bites, beers and cocktails with a bold Japanese-Western identity. Otemba describes itself as untamable, necessary and headstrong, translating rebellious energy into flavorful dishes and a vibrant restaurant experience.
The collaboration
SOV started working with Otemba in April 2026. Because the collaboration is still recent, our first focus is on building structure, consistency and measurability across the brand’s marketing. We manage Otemba’s social media rhythm, produce monthly content, work with UGC creators and influencers, run Google Ads, Meta Ads and TikTok Ads and support conversion tracking across key actions.
What we handle for Otemba
Social Media Management
Content Creation
UGC & Influencer Management
Paid Advertising
Conversion Tracking
Reporting & Strategy
Results
The numbers, counted.
Otemba is currently an active growth setup case. Since the collaboration started recently, we are not sharing public performance results yet. Our current focus is on improving content consistency, increasing local visibility, building paid media performance and making marketing activity measurable through conversion tracking.
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